Site critique and review: Mosesbet.com

mosesbet.com wrote in to ask for a site critique. It was tough to critique because they do more right than most affiliates and have been online a short time.

Linking out

I’m not sure I agree with linking to google. I don’t think it’s the most relevant link you could put on your site. I’m sure the google bots would notice it but there is no congruency. I would rather link to problem gambling or wikipedia link for MTT poker. I could be wrong as this site in only 6 months is getting plenty of traffic and has ranked high for ‘mtt’ related keywords.

Site Focus and Value

The site appears to have good value and the best ranking keywords are MTT strategy and MTT poker. I think upon first visiting the site the page is very loud with everything feature fighting for my attention. The logo is good but it’s large and it’s the first thing I notice on the site but I don’t think it’s what you always want to do.

Mosesbet Screenshot

The full tilt banner is a good one but I find it too distracting. The top part of most websites are usually ‘blind’ for most users. My only suggestion for keeping the banner is to have your affiliate programs fight for that spot and offer you more benefits as an affiliate. Otherwise if you can have a banner that is static or not so loud that would be preferred. I have heard that text links under banners tend to improve click and conversion rates. Perhaps here you could have a FullTilt poker review. Your best traffic will most likely come from your table of ‘Great Tournament Sites’.  The UB banner is distracting and I would remove it and add more space to the tournament sites and list 2 or 3 more poker sites. Then let your affiliate managers fight over who gets listed the highest.

For new visitors to the website I think there are no good calls to action. I think a button or a link for getting started would help direct them to the right place and if the user has been to the site before they should be fine with the navigation system. The main page that new users should be directed towards is http://www.mosesbet.com/mtt-strategy/ but this isn’t so intuitive. If the website has constant updates and new content then it would be good to attempt to collect the users email, get them to signup to RSS or twitter to make sure that they revisit the website.

For a guide to learning MTT strategies videos would make for good content and also reduce bounce rates.More work but it’s more value.

Duplicate Content

On the index page and the MTT bonus page I noticed duplicate content. Although this may fill up the pages it’s best to rewrite this content so it’s unique on all pages. A search engine like google won’t value these pages as much if they are used more than once on your site

Conclusion

Overall the website is a great one with good content and links. The search engine results are there and I think focusing on ways to convert your users, retain them and get them to spend more time on the site will only make you more money and help you improve rankings.

Leave a tip

If you appreciate the comments then click on my links. 2 top US poker rooms I didn’t find on this site were:=

DoylesRoom Affiliates – takes US players and also a good RTG casino. Uses Cake poker network so has a lot of players.

Cake Poker Network – Top poker affiliates consistently promote Cake poker. Takes US players.

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